By Joan Endicott

What matters to you, when you (or loved ones) need health care? 

  I was blessed to be the Keynoter for a few hundred dedicated members of the IHCA (Idaho Health Care Assoc.) this week.  I so admire and respect these folks and was blessed again to hear even more incredible stories about how they show up to authentically care for patients and families.  “People don’t care how much you know until they know how much you care” is truer in this industry than any other, which is one of the reasons it is one of my favorite industries to speak, train and coach for.  I think this profession goes into “The Toughest Job You’ll Ever Love” category, don’t you?

   Besides walking the health care road with loved ones, I’ve had my own share of experiences.  To name just a few: by age 10, I had my tonsils and appendix out.  Just before leaving the hospital from the appendectomy, they discovered I had measles and I was quickly quarantined for another weeks stay.  When I was 16, I was in a major car accident – the car I was a passenger in went over a 200 cliff from an icy road.  Besides many cuts and lacerations, my foot was broken along with 3 breaks in my pelvis area.  I was in the hospital for 2 weeks in traction, then a wheel chair for 3 months and crutches for 6 weeks.  (That was a fun sophomore year!)  Years later, I had the wonderful experience of assisting God in the miracle of giving birth to 3 precious babies.  

    Regardless of the reason I needed healthcare, the people who stood out to me from each experience were those nurses, doctors, and therapists who showed genuine concern – going above and beyond what any textbook could teach them.

     I love Patch Adams example for this very reason; he goes beyond what the books teach and is internally motivated by his authentic care and desire to help those in need.   THAT is what makes the difference for patients and families in their overall experience.  Everyone can build big beautiful facilities, get the state of the art equipment, have cutting edge research at their fingertips, but the difference maker is whether or not they put the care in health care.  For quality care, there must be that important blend and balance of care and competency.

   We humans have the God-given need to feel significant.  Especially in the healthcare world, when people are in their greatest need, we get to remember that their heart is begging the question; “Who really cares?” To which we should promptly and sincerely answer, “We do!” through everything we say and do to care for them.

    I believe the three-legged stool for success is to engage the head, hands and heart simultaneously.  I know this is true for my friends in health care, but it’s really the success formula for any individual, business, team or organization.


Award-Winning Speaker, Author / Founder of “I Get To!”® and Certified High Performance® Coach, Joan Endicott’s mission is to inspire and instruct others on how to improve their business and lives and achieve their goals. For your daily dose of inspiration, “Like” her business (Coach) Facebook page.

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{Yes, Joan is available to Speak and Coach anywhere on the globe!}